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Chapter Meeting Schedule

2021 Chapter Meeting Schedule

The AFP Northwest Arkansas Chapter holds chapter meetings on the third Wednesday of each month. Currently meetings are being held virtually and are free to members and $10 for non-members. 

Traditionally, each meeting includes lunch and a program related to fundraising. The cost of participation for luncheon meetings is $15 for members/$25 at the door and $25 for guests. Whether you are a member or non-member, we welcome you to join us! Registration is on-line only.

Please note the registration for AFP events or meetings is non-refundable.

Sponsored by:


A Year in Review and Looking Toward the Future
Date: January 20, 2021
Time: Announcements at 11:45 - Program 12:00 noon 
Location: via Zoom

This will be an informal meeting where we celebrate last year's accomplishments and discuss the future.  We will hear from our newly elected President and break out into smaller groups to get to know each other better and strategize for 2021.  This will not count toward CFRE continuing education, but it will be an excellent way to build our community and inspire each other for the year to come. Please join us!

Storytelling for Nonprofits
Date: February 17, 2021
Time: Announcements at 11:45 - Program 12:00 noon - 1:00 pm
Location: via Zoom

Presented by: Merritt Neil and Monica Tiffany, Merrigan & Co.

Not every story works in fundraising appeals. Learn the keys for finding and using the right stories to motivate donors to give. Filled with test results from large-scale copy tests, this session will give you ideas to try on your next campaign. Come away with:
·      Practical tips for interviewing, writing and sharing stories. 
·      Keys for mining content that can be used across many channels. 
·      How to write the donor into your organization’s outcomes and victories.
·      How to craft and test the ask (and why subtle wording can make all the difference).
·      Ways to manage COVID fatigue.

.      How to avoid disrespectful language and maintain ethical storytelling.


Merritt Neil is a direct marketing strategist, copywriter and trainer. She specializes in providing measurable results for clients through a range of marketing channels, print and digital. She regularly consults and writes for both for-profit and nonprofit national organizations, including the Veterans of Foreign Wars and the University of Kansas Physicians Group and Hospital.

Merritt serves on the faculty at Rockhurst University, where she developed and teaches the Marketing and Technology Trends course. She is past president of the Kansas City Direct Marketing Association. KCDMA named Merritt “Direct Marketer of the Year” in 2012. She was recently honored as a member of the 2016 40 Under Forty class by Ingram's Magazine

Merritt currently serves on the Board of Directors at Nonprofit Connect and the Kansas City Direct Marketing Education Foundation, as well as being the Marketing Chair for the Communications Studies Alumni Board at the KU Edwards Campus.

She received her undergraduate degree in Communication Studies from Rockhurst University and a Masters in the same discipline from the University of Kansas.


Monica Tiffany specializes in developing effective communications strategy for companies and organizations. She has written for Shriners Hospitals for Children, National Geographic, Susan G. Komen for the Cure and the American Red Cross, to name a few.

Monica served as VP of Marketing and Communications for the Association of Fundraising Professionals — Greater Kansas City Chapter. She is a member of the Reach Out and Read KC Community Council and a past member of the Mid-America Charitable Gift Planners Board of Directors. A Mizzou graduate, Monica also serves on the MU English Leaders Development Board helping to promote the university’s English Department and connect recent graduates with career opportunities.

As a professional creative director and copywriter, she speaks to both local and national audiences about copywriting, messaging and creative strategy. Prior to joining M&C, Monica spent five years in nonprofit association management.

The Current State of Donor Retention and What You Can Do About It
Date: March 17, 2021
Time: Announcements at 11:45 - Program 12:00 noon - 1:00 pm
Location: via Zoom

Presented by:  Steven Shattuck, Bloomerang
If you’re a nonprofit development professional, you’ve likely heard the term “donor retention.” It’s one of the hottest topics of discussion in the nonprofit sector. But what is donor retention? And why is it important?

This session explores the root causes of poor donor retention rates, as well as the reasons why donors stay loyal. You’ll come away with several ideas for improvement based on leading research in the field.

Learning Outcomes:
  • Explore current research on donor loyalty and retention using the latest data from the Fundraising Effectiveness Project
  • Understand how an increase or decrease in retention can impact your bottom line
  • Learn new donor communications techniques that keep donors giving to your organization

Steven Shattuck is Chief Engagement Officer at Bloomerang.

A prolific writer and speaker, he curates Bloomerang’s sector-leading educational content, and hosts our weekly webinar series which features the top thought-leaders in the nonprofit sector.

Steven got his start in the nonprofit sector producing fundraising videos and other digital content for organizations like Butler University, Girl Scouts, Christian Church (Disciples of Christ) and the American Heart Association.

Steven volunteers his time on the Project Work Group of the Fundraising Effectiveness Project and the Study Fundraising Steering Group at the Hartsook Centre for Sustainable Philanthropy at Plymouth University. He is also an AFP Center for Fundraising Innovation (CFI) committee member, and sits on the faculty of the Institute for Charitable Giving.

Steven has contributed content to the National Council of Nonprofits, AFP, NTEN and Nonprofit Hub, and is a frequent conference speaker, having spoken at AFP International, NAYDO, Cause Camp, ADRP, the Nonprofit Storytelling Conference, and Planet Philanthropy to name a few. He is a co-author of Fundraising Principles and Practice: Second Edition.

He is the author of Robots Make Bad Fundraisers – How Nonprofits Can Maintain the Heart in the Digital Age, published by Bold and Bright Media (2020).

Recipient of the David Letterman Scholarship, Steven graduated with honors from Ball State University in 2006 with a degree in Telecommunications and Creative Writing. He resides in Indianapolis with his wife, son and daughter.

Forget Planned Giving - Remember This!
Date: April 21, 2021
Time: Announcements at 11:45 - Program 12:00 noon - 1:00 pm
Location: Virtual

Presented by David Hall, CFRE

Nonprofits often do not prioritize planned gifts – for many reasons:

  • need money now           
  • too complicated
  • lack of expertise            
  • no budget
  • for rich people                
  • focused on grants/events

We get it . . . but what a shame! 

Your organization can benefit from “planned gifts” without a special program or dedicated planned giving staff…IF you take just a few steps.

  • Do you know why major gifts from assets should be a priority? 
  • Are you willing to learn a few simple, effective ways to attract larger gifts?
  • Might your donors appreciate learning how to save money by giving “smarter”?  
  • Ever heard a donor say, “I wish I could do more”? 

Enjoy the benefits of planned giving without a “planned giving” program.  This session will show you how.  

Breaking Down the Process to Major Gifts
Date: May 19, 2021
Time: Announcements at 11:45; Workshop - 12:00 to 1:00 pm
Location: Virtual
Presenters: University of Arkansas
Mark Power, Vice Chancellor for Advancement
Katy Nelson-Ginder, Associate Vice Chancellor for Development
Kellie Knight, Assistant Vice Chancellor for Development

Come join University of Arkansas Advancement leadership who each bring 20+ years’ experience in development as they break down the process to major gift activity for all size organizations. This presentation will explore how to identify, qualify, cultivate, solicit and steward major gift prospects to achieve your fundraising goals.

Educational Summit - Postponed until June 2021;

Date: July 21, 2021
Time: Chapter Announcements at 11:45 am - Workshop 12:00 to 1:00 pm 
Location: Virtual 
Presented by:  Diana Marquis, DM Group Consulting

Monthly Giving Programs
Date: August 18, 2021
Time: Chapter Announcements at 11:45 - Workshop 12:00 to 1:00 pm
Location: Virtual
Presented by: Erica Waasdorp, A Direct Solution

Date: September 15, 2021
Time: Chapter Announcements at 11:45 am - Workshop 12:00 to 1:00 pm
Location: Virtual
Presented by: TBA

Date: October 20, 2021
Time: Chapter Announcements at 11:45 am - Workshop 12:00 to 1:00 pm; 
Location: Virtual
Presented by: TBA