Educational Sessions


Final Education Session of the Year!  You will not want to miss this. 
For a sneak peak, watch Caliopy talk about Ethical Storytelling. 

This is not the session to miss!  Register today!




    “From Exploitations to Empathy: Ethical Representation in Fundraising Communications" presented by Caliopy Glaros, Philanthropy without Borders
    December 8, 2021 – 11:30 am
    Virtual- Zoom

    Since the term “poverty porn” first appeared in 1981, much has been said about the exploitation of human suffering to inspire charitable giving. Yet for all that we’ve learned over the last four decades, many organizations still struggle to communicate their impact in a way that authentically represents the issue and preserves the dignity of those affected by it. How do we portray our program participants as their own agents of change, while admitting that they also need our help? How do we emotionally connect our donor to our clients, without simplifying their challenges or minimizing cultural differences? In a refreshing take on this provocative issue, Caliopy Glaros invites attendees to move beyond shifts in lexicon and imagery and to embrace methods that both challenge assumptions and inspire empathy. Attendees with leave this session with an applicable strategy and concrete process they can take back to their organizations and begin utilizing immediately.



    Thank you to Bloomerang for sponsoring this Education Session



    Missed the live session? 
    No Problem, register and
    receive the link to watch the recording, where available.


    Meet the Funders Roundtable

    November 10, 2021 – 8:30 am In Person

    This is a unique event where you can meet directly with representatives of area foundations. Attendees will receive an insider's look at giving guidelines and interests. During the two-hour period, there will be rotations so that attendees will be assigned to multiple Funder representative tables. Corporate and foundation representatives from that will share their insights on emerging philanthropic trends in Central PA and share how to build stronger relationships with funders.

    You’ll learn:

    1. The importance of strategic partnerships with funders and how to align funding with your mission.
    2. How funders want to be stewarded.
    3. Effective strategies for building relationships between nonprofits and funders.


    Funders attending:

    The Foundation for Enhancing Communities

    Adams County Community Foundation

    PA Department of Community and Economic Development

    PPL

    The GIANT Company



    Is your organization a Social Enterprise?
    Wednesday, September 15th, 2021 at 11:30 am

    Did you know that 3% of (mostly large) nonprofits get 97% of philanthropic dollars? This leaves medium and small nonprofits scrambling to secure as much as they can of the remaining funds with competition growing every year. 

    So how do we grow the pot of resources directed toward social change? In this session, we will explore the opportunities unlocked by Social Enterprise, including how nonprofits can develop their philanthropic partnerships to expand their sustainability, maximize their impact, and fuel growth.

     

    Jim Reeb, Jim Frederick, and Gary Seibert of the Social Enterprise Group have over 40 years of experience in areas including business management, financial advisory services, and strategic planning."

    Thanks to The Social Enterprise Group for sponsoring this session.

    Register to watch the recording


    How to design responsive supporter journeys and leverage donor data to raise retention rates

    Wednesday, August 11th at 11:30 am

    Presented by Noah Barnett, CMO, Virtuous

      Noah Barnett is the CMO at Virtuous, the responsive fundraising platform designed to help you grow giving and create a personalized donor experience at scale, and the co-host of The Responsive Fundraising Podcast. 

      Previously, Noah spent ten years in fundraising and marketing leadership roles at CauseVox, World Help, HubSpot, and The Adventure Project. He knows firsthand the challenges nonprofits face and is passionate about equipping them with the resources and insights they need to rally people around their cause.

       

      Today's donor is distracted. Hyper-connectivity, micro-consumption, fractured attention, and fierce competition are namesakes in our connected economy. This is now compounded due to the upheaval the 2020 global health and economic crisis left behind with no clear end in sight. 

      Amidst uncertainty and shifting donor expectations, how should you cultivate new donors to ensure you build connection and secure second gifts? We'll address these challenges head-on, share why multi-channel is a must in 2021, and map a clear donor journey process that will increase your new donor retention and help you raise mission-critical funding.

      Learning objectives:

      • Three core factors that drive donors to give again
      • Why multi-channel cultivation is a must in 2021 and beyond
      • How to use responsive fundraising to design dynamic donor journeys at scale


      Thank you to Virtuous for sponsoring this session.  


      Register to watch the recording




      Make Moves: How to achieve success in relationship fundraising
      presented by Mark Duncan, The Fundraising Coach
      Wednesday, July 14th, 2021 at 11:30 am


      Take your fundraising from good to great as you move from transactional to relationship fundraising. In this Lunch and Learn, you will develop strategies to apply relationship-based approaches to major gifts, as well as other aspects of your fundraising including direct mail, events, and grant writing. Mark will share his data-informed tactics for building relationships and answer all your questions about how to take the fear out of major gift fundraising. When in doubt: just ask!

      Register to watch the recording




      Digital, Online, and Social Media for Fundraising Success
      presented by Ken Miller
      June 9th, 2021 at 11:30 am

      Ken Miller is the president and founder of Denali Fundraising Consultants, a nonprofit fundraising and management consulting company located in Anchorage, Alaska. Ken originally moved to Alaska in 1975 graduating high school in 1980. He then attended and graduated from Dartmouth College in 1984. After a long career in sales and management in the lower 48 he returned to Alaska in 2009. 


      Ken began working in the field of nonprofit fundraising and development in 2010 and was the director of development for local Anchorage nonprofit Bean's Café for four years before starting Denali Fundraising Consultants in 2014. Ken was awarded his Certified Fund-Raising Executive (CFRE) designation in 2016 .


      Ken is presently a member of the of the Association of Fundraising Professionals (AFP) Global board of directors. Ken is also a past-president of AFP Alaska Chapter, past-president and founder of the Dartmouth Alumni Club of Alaska, past president of the Anchorage Gateway Rotary club and past chairman of the Rotary District 5010 public information committee. In his free time Ken enjoys weightlifting, cycling and reading non-fiction books.


      Ken will share all of the tactics and methods that have proven successful for increasing fundraising through online and social media strategies. Topics covered in this webinar include websites, Facebook, Twitter, email marketing and promotion, Google, Moz local, and more to increase your online and end of year donations. We will also look at how to effectively promote and market your events offline and online.


      Missed the session?  Purchase the recording for $20 for members and $30 for members.  Secured link will be sent to you after purchase.  

      Register here to watch the recording




      The best way to connect with the local AFP Central PA Chapter is to attend a chapter meeting. Our meetings have a distinct educational focus and feature a variety of speakers. Members and Non-Members are welcome.   




      Demystifying the CFRE - Lunch & Learn

      Wednesday, May 12th at 11:30 am

      Join us on May 12th for a session on the Certified Fundraising Executive certification program.  You will get the chance to hear from members of our chapter who currently hold the CFRE title and learn more about why they chose to pursue their CFRE.  We will also hear from a current chapter member who is pursuing her CFRE.

       

      Critical Thinking – An Invaluable Skill Set presented by Janet Treer, The Treer Group
      April 14, 2021 at 11:30 am

      Janet Treer founded The Treer Group, a management consulting company, to help businesses achieve greater success through improved management, enhanced collaboration and better utilization of resources. Drawing on her decades of business success, Janet utilizes a results-oriented, highly-effective positive approach that creates real, sustainable change from within an organization. The Treer Group offers an array of leadership development programs for individuals and teams. Through guidance and facilitation, stakeholders recognize areas in need of improvement, discover solutions that are practical for them and implement long-lasting change that becomes part of the organizational culture. 


      Please join us for Critical Thinking – An Invaluable Skill Set. Most people have not consciously focused on developing critical thinking skills, yet it is comprised of a tremendously important set of skills. This interactive workshop will introduce you to the topic of critical thinking and provide an opportunity for you to apply to information learned. You will be introduced to:

      • What critical thinking is
      • Why it matters
      • The stages of critical thinking development
      • How it applies to planning and problem-solving
      • How it will benefit you 
      • How it will benefit your organization

      Download the Workbook here.



      Fundraising Planning and Evaluation presented by Sarah Willey, CFRE
      February 10, 2021 at 11:30 am

      Sarah Willey, CFRE

      is an award-winning fundraising professional with a passion for learning, teaching, and building community. She works as a coach and consultant with nonprofits across the US and Canada to build sustainable individual giving programs and write great communications. A lifelong learner, she holds a master's degree in nonprofit management from Washington University in St. Louis as well as the CFRE certification and a social media strategist (SMS) certification from the National Institute for Social Media, and is now pursuing a Doctor of Business Administration at the University of Missouri - St. Louis and expects to complete her dissertation in 2023.

      Fundraising goes beyond grants and events, and should be measured in more ways than how many donors and how many dollars come in during a year. Learn how to write a plan, including what goals to set, how to measure your success, and what tactics to use to get there. You'll leave with a template to create your own plan and some tools and resources to continue learning. Session will be interactive with plenty of time for your questions.

      December 9, 2020 Educational Meeting
      Why You Need a Case for Support, and How to Build One with Leah Eustace, ACFRE
      Sponsored by GhostWriter

      Leah Eustace, ACFRE, Vice-Chair of Professional Development for the Association of Fundraising Professionals, (AFP), and a member of the ACFRE Credentialing Board. She's an AFP Master Trainer and speaks internationally in the areas of storytelling, legacy giving, donor psychology, and leadership. As well, she's a regular contributor to Advancing Philanthropy, Hilborn e-news, and many other publications.

      She will be speaking to us about Why You Need a Case for Support, and How to Build One.
       
      There's a worrying trend out there in philanthropy land. Too many non-profits either don't have a case for support at all or have put a huge amount of effort and expense into creating one that, well... kinda sucks.

      Cases for support are critically important to non-profit fundraising, and every non-profit should have one. No longer tied solely to capital campaigns, a strong case will pull your stakeholders together, touch people's hearts, and elevate philanthropy.

      Join Leah as she shares her case development secrets, along with plenty of examples of great cases. 



      October Educational Meeting, Wednesday, October 14, 2020
      Stewardship in Changing Times Presented by Robbe Healy, Sponsored by BB&T

      Nothing is "normal." We can't visit donors, the economy, at best, is unsettled, our brick & mortar locations are less accessible or closed, demands for services are rising - the list goes on. Fundraising is mission critical revenue. 
      What about donor and prospect stewardship? Keeping donors informed and engaged with the mission-driven work of your organization during - and after - the COVID-19 pandemic is job 1!  
      During this session we will:
      • Examine historic donor behavior during and after crises
      • Explore donor engagement preferences by age cohort and tactic
      • Provide and map donor engagement experience options


      Donor Care Master Virtual Master Class
      Presented by Chad Barger, CFRE, Productive Fundraising

      June Educational Meeting

      Wednesday, June 10, 2020

      Donor Care Master Virtual Master Class
      Presented by Chad Barger, CFRE, Productive Fundraising

      Sponsored by i5 Fundraising

      Join fundraising master trainer, Chad Barger, CFRE, for a virtual master class focused on the importance of donor retention.  
      Participants will learn simple, actionable steps that you can take to boost donor retention at their nonprofit organization.  The virtual master class includes an exercise in which participants will review and map the donor touch points at their organization, providing a clear road map of what needs to be improved.  Time will also be spent sharing creative stewardship ideas in small groups (using the Zoom break out room functionality).  

      Participants will leave the session with a greater understanding of what they can do to improve donor retention and the start of an improvement plan for their organization. 

      Stewardship and showing #donorlove is supposed to the FUN part of fundraising.  And right now ... in the middle of the COVID-19 worldwide crisis, is the perfect time to prioritize donor care. 

      February Educational Meeting
      Wednesday, February 12, 2020

      Know thyself...And others: Applying psychological theories to fundraising
      presented by Tammy Ozlanski, Director of Planned Giving 

      “The more you know yourself, the more patience you have for what you see in others.” Erik Erikson, the renowned developmental psychologist and psychoanalyst, was not a fundraiser. However, his sentiment can easily be applied to a number of fundraising situations. In this session, we will delve into the world of psychology and apply basic psychological theories and techniques to the work we do in the philanthropic sector. An understanding of concepts including Validation, Normalization, Empathy, Attachment and Maslow’s Hierarchy of Needs can provide insight into the motivations and behaviors of donors and prospects. The session will build upon participants’ informal knowledge of these concepts and apply them to specific challenges in fundraising programs and the donor cultivation cycle.

      Emotionally Intelligent Fundraising
      presented by Kedren Crosby, Work Wisdom

      Emotional Intelligence is how we perceive and express ourselves, build and maintain interpersonal
      relationships, cope with stress and use emotional data to solve problems and make decisions. EQ is
      actually something you can tangibly develop, whereas both Personality and IQ are fairly fixed. Research
      consistently proves that it is our EQ and not our IQ that most significantly impacts our success in the
      workplace.

      Increasingly EI is being used to improve and increase performance and outcomes. Because of the highly relational nature of fund development, we can use EQ intentionally to develop ourselves and our results.  EQs are measurements of EI and can assess individuals or teams and can identify means of improving the
      performance of the individual, the team and the organization. EI is also used as a method for identifying
      leadership potential among team members and is increasingly used in hiring decisions.

       

      "How to Fix Your Productivity to Amp Up Your Results" presented by Chad Barger, CNP, CFRE, Founder & Fundraising Strategist-Trainer-Coach, Productive Fundraising

      Join AFP Master Trainer and #productivitynerd, Chad Barger, for a fast-paced session filled with tips (hacks) for fundraisers, executive directors and boards to raise more money, by working smarter, not harder.

      This presentation focuses on improving both the fundraiser (via personal productivity hacks, e.g. managing time, email, meetings, etc.) and the fundraising (via planning, discovery, cultivation, solicitation and stewardship hacks).  Attendees will discover their own personal productivity style and have a chance to share what works for them as @fundraiserchad crowd sources even more tips from the audience.  You’ll leave this workshop energized and with 50+ ideas on how to fix your productivity to amp up your fundraising results.



      Want to be updated on upcoming educational meetings?  Click here

      Note: Some date changes will apply based on the availability of speakers.  Always check the website/announcements for verification of an event.