United Way of the Capital Area, Inc. - Vice President of Resource Development and Marketing
Vice President of Resource Development and Marketing
United Way of the Capital Area, Inc.
The Vice President of Resource Development and Marketing reports to the President & CEO and is responsible for providing strong, innovative and collaborative leadership in developing and maintaining financial resources, including the workplace campaign and specific development programs. This person also serves as the lead staff for strategic volunteer committees and external communications.
EXAMPLES OF DUTIES AND RESPONSIBILITIES:
• Direct volunteer leadership, cultivation, recruitment, and training, especially in working with Campaign and Marketing Committees.
• Establish policies, procedures, direction and strategies of the total Campaign effort.
• Leads efforts to substantially grow individual leadership level giving both inside and outside the workplace. Take personal ownership of relationship with certain key individual leadership donors and support CEO and key volunteers as they provide primary relationship with other key leadership givers. Develop and mentor staff members assigned other key leadership giver relationships.
• Develop, update and monitor diversified strategic plan to sustain and increase revenue from the following areas: workforce giving, corporate gifts, local foundations, individual contributions, major gifts, grants, planned gifts, affinity groups and events.
• Lead efforts to understand, evaluate and reduce donor churn, with a particular focus on lapsed leadership level givers.
• Manage the organization and preparation of reports and other material designed to interpret and recommend campaign programs and procedures to volunteers and staff.
• Analyze markets to identify areas of opportunity and community potential.
• Represent United Way of the Capital Area at various community events and national United Way meetings and as required, speaks on behalf of the organization.
• Coordinate special events and specific fundraising efforts, which provide United Way of the Capital Area with increased visibility in the community.
• Identify, capitalize and execute appropriate grant opportunities.
• Collaborate with the Community Impact team to integrate programmatic opportunities for funding.
• Assist with the completion of special assignments and projects as assigned.
• Maintain updated annual database of donors for regular communication.
• Direct a marketing program which includes market research design and implementation of a short-term and a long-term marketing plan.
• Direct planning and coordination of general and specific communications programs and develop a year-round communications plan.
• Direct the communications strategies for a community-wide fundraising program, including development and implementation of strategies and goals for identifying, soliciting and cultivate long-term relationships with United Way of the Capital Area’s stakeholders.
• Coordinate development of print, audio/visual, and online materials.
• Coordinate special events and specific fundraising efforts which provide United Way of the Capital Area with increased visibility in the community.
QUALIFICATIONS / REQUIREMENTS:
The ideal candidate will at minimum possess a Bachelor’s degree in business, marketing, communications, nonprofit management, or similar field and at least seven years of fundraising or sales management experience. Other preferred qualifications include:
• Experience working in a non-profit environment.
• Proven ability to effectively evaluate, analyze and interpret fundraising data and information to advance all development activities.
• Excellent oral and written communications skills.
• Background in grant research and writing.
• Strong time/project management and people skills.
• Basic understanding of a personal computer and related application software, such as Word & Microsoft Excel, as well as knowledge of PC networks and related software.
• A valid driver’s license, proof of auto insurance coverage and daily access to a personal vehicle, as this position requires extensive local travel.
In addition, all United Way employees are expected to promote teamwork and an atmosphere that honors diversity, inclusion, mutual support, and collaboration.
The statements contained in this position description are intended to describe the general routine and level of work of the position and are not intended to be an exhaustive list of all responsibilities, duties, or skills required by the position. All United Way employees will be expected to perform other duties as assigned.
Please submit a resume and cover letter of no longer than 500 words to email@example.com with the subject line “UWCA Resource Development and Marketing Application”.
UNITED WAY CORE COMPETENCIES FOR ALL STAFF
• Mission-Focused: Catalyze others’ commitment to mission to create real social change that leads to better lives and healthier communities. This drives their performance and professional motivations.
• Relationship-Oriented: Understands that people come before process and is astute in cultivating and managing relationships toward a common goal.
• Collaborator: understands the roles and contributions of all sectors of the community and can mobilize resources (financial and human) through meaningful engagement.
• Results-Driven: Dedicated to shared and measurable goals for the common good; creating, resourcing, scaling, and leveraging strategies and innovations for broad investment and impact.
• Brand Steward: Steward of the brand and understands his/her role in growing and protecting the reputation and results of the greater network.
United Way of the Capital Area is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.
The United MSD Foundation Director of Development
Director of Development
About The United MSD Foundation
The United MSD Foundation was established by Amber Olsen in 2016. After her daughter, Willow, was diagnosed with the progressive disease, Amber immediately went to work learning as much as she could about MSD and any possible way forward. This collaboration with scientists, doctors and parents connected by the disease led her to start the first ever foundation for MSD in the United States and the only organization in Mississippi registered with the National Organization of Rare Disease.
MSD (Multiple Sulfatase Deficiency) is a genetic condition that leaves a person without the normal enzyme activity to filter out the natural waste by-product created by each cell in the body. As the waste builds-up over time, all body systems (like the brain, muscles and eyes) stop functioning properly. As a result, most children do not live to see their 10th birthdays, but there is hope! The cause of this disease is known; science and medicine have progressed to treat similar diseases; we can turn the dream of treatment into a reality for these children. We need your help!
The Director of Development works as a part of a dynamic team to support and execute on the annual development strategy and work closely with the President and Board of Directors to achieve The United MSD Foundation's fundraising goals. The focus of the Director of Development will be to continue to effectively steward our existing and prospective institutional and private funders, to both ensure we are meeting the expectations and needs of our funders and that we continue to have robust and quality programming.
President of the Board of Directors
Accountable for the long-range (2+ year) visioning, conceptualization, planning, implementation, deliverables, and achievement of results of The United MSD Foundation’s broad fundraising strategies with a focus on our institutional relationships.
Development Strategy and Donor Relations
• Clear Development Plan: Implements development plan and calendar that include a clear statement of internal organizational and external community needs that The United MSD Foundation seeks to address, as well as fundraising goals that reflect those needs: both dollars and target dates, and selected fundraising strategies. Donors report an excellent philanthropic experience with minimal critiques.
• Advanced Budget Raise: Ability to raise at least 50% of the next year’s budget by the middle of the current year.
• Exceptional Donor Cultivation: Prepares for all donor meetings in line with standard operating procedures, makes compelling presentations and pitches, and leads all cultivation communications for prospects $250,000 and below to earn the respect and trust of donors.
• (Potential) High-performing Capital Campaign: Develops and executes plan to reach capital campaign goal between $220,000-$500,000.
Grant Writing and Management
• Mission-Driven, Knowledgeable, and Accurate Communication: Effectively articulates the mission, priorities, and special initiatives of The United MSD Foundation to a broad range of stakeholders, highlighting past successes with fluency. Develops and executes a communications strategy to support fundraising and institutional revenue growth. Proofs all written fundraising materials, including reports and acknowledgment letters, with close attention to detail, producing no errors.
• Driven and Well-Executed Writing: Develops compelling, factual, quality, timely, relevant, and comprehensive grant proposals with few, if any, edits needed. Accountable for the drafting and submission of all public and private foundation grant proposals – approximately $5 million in requests per year. Supports the drafting and submission of government proposals, as needed.
• Collaborative Mindset: Coordinates across departments as necessary to organize proposals and campaigns, as well as drive revenue. Supports the President, Board of Directors, and other staff in building and sustaining a culture of philanthropy within The United MSD Foundation.
Administration and Evaluation
• Organized and Thorough Calendar Management: Manages a grants calendar of letters of intent and grants. Ensures that all deadlines are met in a timely manner. Required grant evaluation is developed and conducted to achieve outcomes.
• Proactive Evaluation: Ensures smooth reporting by leading the determination of quantitative and qualitative evaluation methods for grant requirements in advance. This includes determining outcomes, benchmarks, methods of measurement, logic models, etc.
• Stakeholder-Wide Development Transparency: Implements systems and tools that ensure all relevant funders, board members, staff, policymakers, thought leaders, and partners in fundraising/revenue development have the tools they need to support The United MSD Foundation’s development.
• Written and verbal fluency on MSD and the work of The United MSD Foundation. Ability to convey compelling scientific analysis to external stakeholders.
• Strong writing and editing skills, particularly focused on data-driven value propositions.
• Outstanding interpersonal skills in managing external relationships, building trust with high-level stakeholders, and conveying compelling opportunities through public speaking engagements, networking events, and other opportunities for relationship development.
• Self-motivated, innovative, and can work with considerable independence within the context of an overall strategy, team environment, and variety of diverse stakeholders.
• Ability to maintain a high level of poise and professionalism in all circumstances.
• Ability to handle a variety of projects in a fast-paced environment while maintaining accuracy and completion in a timely manner.
• Commitment to The United MSD Foundation’s mission, vision, and values.
• Bachelor's degree or equivalent knowledge + 5 – 7 years' relevant experience, or Master’s or equivalent knowledge + 3 – 5 years’ relevant experience, and 1 – 3 years’ supervisory experience.
• (Preferred) Proven and consistent track record of identifying, cultivating, and stewarding institutional funders.
• (Preferred) Proven and consistent track record developing compelling, data-driven grant proposals to foundation and government funders, resulting in funding.
• (Preferred) Experience raising funds from institutional donors in scientific and medical research fields.
Travel with some evening and weekend work required. This is a salaried and exempt position.
$50,000-60,000 annually plus a competitive benefits package.
How to Apply
Applicants should provide a thoughtful cover letter describing why this position is of interest to you as well as how your education and experience qualify you for this position. You should also include your resume. E-mail all materials to firstname.lastname@example.org.